4 February 2022. Interview with Olga Konsevych, 33, editor-in-chief of the Ukrainian newspaltform 24tv.ua about the situation in Ukraine, the conflict with Russia and her work as journalist.
24tv.ua is the news platform of the Ukrainian TV channel Channel 24. When did you join, who are your users, your target groups and how do you reach them?
OK: In 2019, I joined the 24 channel’s team. I am involved in the development of digital strategy and responsible for 24tv.ua website. Our team consists of 115 people who work mainly in Kyiv and Lviv (the western part of Ukraine). We are reaching an average of 35-40 million unique users per month (about 100 million page views for the 24tv.ua project). In my editorial office, I am responsible for the formats of explanatory journalism and solutions journalism. When the coronavirus crisis reached Ukraine we shifted our focus to covering COVID-19 related stories as well as using series of infographics, videos etc.