M100 Young European Journalists Workshop 2018

“Journalism & Political Education in the Social Web”

10 – 19 September 2018, Potsdam, Germany


Titled “Journalism & Political Education in the Social Web”, the M100 Young European Journalists Workshop (M100YEJ) invites 25 journalists from Europe, the Eastern Partnership countries (Armenia, Azerbaijan, Belarus, Georgia, Moldova, and Ukraine) and Russia between 18 and 26 to Potsdam and Berlin, Germany.


1.    The Topic

Political opinions are more and more formed in the social web. Driven by the development of digital media, the political debate worldwide is increasingly shifting to autonomous sub-publics on Facebook, Twitter, YouTube & Co. In order for political education offers to reach the youth especially, it is important to take advantage of the social web. How can young people be successfully addressed? How can political education work reach its target groups? It is often observed how the success of education formats is determined by their reach. Hence, the amount of followers that some youtubers and influencers provide can indeed encourage new ideas for political education work with the youth.


  1.  The Workshop

The Workshop “Journalism & Political Education in the Social Web” is set at the intersection of webvideo, social networks and political education work with the goal of promoting projects of political education work in the social web in Europe, Eastern Partnership countries and Russia. The workshop connects actors in the diverse fields of journalism, political education work, social media and webvideo. It presents current projects and developments, enables an international and interdisciplinary networking of the participants and provides the opportunity for a creative development of an own project.


  1.  The Outcome

The aim is to develop concepts for platforms that strengthen the European idea as well as freedom of expression and freedom of the press. Ideally, our participants will implement the projects in their home countries and achieve a multiplier effect for common democratic values. The participants will receive intensive training from experts in the field, develop a broad network of high-ranking journalists and will be provided with helpful equipment for the implementation. The workshop takes place in cooperation with the cross-media community channel Alex Berlin. At the end of the workshop the results will be pitched and the best webvideos will be published online by Alex Berlin. The results will also be presented at the M100 Sanssouci Colloquium with 70 high-level editors, commentators, media owners and key public figures.

Since 2005, the workshop has connected young journalists from Europe, the Eastern Partnership countries and Russia and promoted long-term ties among participants, providing a M100 alumni group or organising alumni meetings. Having realised different collaborative, cross-border projects, such as blogs, platforms, films or reports during the workshop, the young journalists gain the relevant experience to realise own projects and goals afterwards. Some M100 alumnis founded their own media organisations, such as the co-founder of the investigative network Correct!v Daniel Drepper or the founder of the reportage platform Outriders Jakub Górnicki. Others continued to work for successful independent media organisations, such as De Correspondent Netherlands or Hromadske.TV Ukraine.


The M100YEJ is an initiative of the City of Potsdam and Potsdam Media International e.V.. It is supported by the Federal Foreign Office and the National Endowment for Democracy and takes place in cooperation with Alex Berlin, the European Youth Press and the MIZ Babelsberg.